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The time 10:10 is used for clocks in advertisements because it is considered visually attractive; it is balanced and the hands point upward.

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Q: Why every clock shown the time 10 10?
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Why mostly time on clock boxes and packing is shown as 10.10?

It started originally with analog clocks. Setting the hands to 10 minutes after 10 o'clocked made them in an upward V shape. Studies had shown that most people related that to the open arms of a hug. Consequently sales of clocks increased when the hands were set to 10:10. The tradition simply never changed when the digital age struck.