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☆☆☆☆☆Examine a Centers for Disease Control (CDC) advertising campaign that promotes the influenza (flu) vaccination. Analyze the campaign to discover the target audience and the advertising techniques used. Then, evaluate the effectiveness of these advertising techniques. Write a five-paragraph essay in which you explain how the advertising campaign effectively promotes the influenza vaccination to a range of audiences.
Diagrams help us interpret information by illustrating relationships between different things.
Customers should be suspicious of Gap ads. (apex)
I got it wrong so you don't have to
Overwhelming viewers
by illustrating relationships between different things~Apex
insecurities and fears
Without meaning to - APEX
character in a movie uses an iphone
have not been buying a certain product
Stories are more likely to be inaccurate and less thorough. -Apex
Ask friends for their advice on Facebook
Add busters wants to encourage consumers to think critically about ads (APEX)
How advertising campaigns use different forms of
subliminal advertising.
appealing to emotion character and logic
People who watch the same TV shows~ Apex
