Google’s Penguin algorithm is designed to detect and penalize websites that are using manipulative link building techniques to artificially increase their rankings. Too many backlinks from few domains can be a sign of link manipulation, which can trigger the Penguin penalty.
Link manipulation typically involves getting links from sites that are not related to the content of your site, or are not authoritative sites. This type of link manipulation is usually done with the goal of increasing the number of backlinks pointing to a website, without regard to the quality of the links.
Google’s algorithm looks at the quality of the links, not just the quantity. If many of the links pointing to a website are from the same domain, then this signals to Google that the website may have been using unnatural link building techniques.
Google’s Penguin penalty can result in a drastic decrease in rankings for websites that are identified as engaging in link manipulation. If you want to avoid a Penguin penalty, it is important to make sure that the majority of your backlinks come from high-quality websites that are related to the content on your website.
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