It is the wholesale price plus a share of the overheads.
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The average cost in a mall store is about $12.00
Find the cost. Find the volume. If necessary, convert to cubic inches. Divide the cost by the volume.
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Carriage is transportation cost. If you are selling the product in your store, you would calculate how much it cost to transport the goods to your store, then factor in the per unit shipping cost. Do a simple COGS (cost of goods sold) calculation. Add the per unit shipping cost to the cost make or buy the product per unit, then add your profit mark-up, say 30%.
$2.64