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Unsought products are goods and services that people do not buy on a daily basis and are not commonly known. These goods require a lot of effort and advertising because it doesnÕt have an immediate use once bought.

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What are the examples of unsought product?

Unsought Products are products you haven't actively been looking for, eg. a gravestone.


More examples of unsought products?

life insurance


What is the definition of product class in marketing?

It can divided into four parts: Firstly, convenience products such as staple conveniences, impulse products, and emergency products: secondly,shopping products, for example homogeneous and heterogeneous products: thirdly, specialty products: what is more is unsought products, new unsought and regularly products


What are the four types of consumer goods?

convenience products, shopping products, specialty products and unsought product


How would you describe an unsought good?

Unsought goods are products that consumers do not want, use, or even think about purchasing. An unsought shopping good could be a product that a consumer may not even know about--or knows about but has never considered purchasing.


How are consumer products often grouped?

They are often grouped into four subcategories on the basis of consumer buying habits: convenience products, shopping products, specialty products and unsought products.


Is game cosoles is unsought products?

Game consoles are generally not considered unsought products, as they have a dedicated consumer base that actively seeks them out for entertainment purposes. Unsought products are typically items that consumers do not think about regularly and may only consider when a specific need arises, like life insurance or funeral services. In contrast, game consoles are often desired for their entertainment value and the gaming experiences they provide, making them sought-after items in the market.


How can you classify companies base on their mix products and services?

convenience products, shopping products, specialty products, unsought products, industrial products, materials and parts, capital items, supplies and services


Does Costco sale unsought products?

Yes, Costco does sell unsought products, which are items that consumers typically do not actively seek out but may purchase when they see them in the store. These can include seasonal items, unique food products, or specialty goods that shoppers might not have considered before. Costco's bulk purchasing model and rotating inventory often expose customers to a variety of unsought products, triggering impulse buys. Such offerings align with Costco's strategy of providing a diverse shopping experience to its members.


How can you classify companies based on their mix of products and services?

convenience products, shopping products, specialty products, unsought products, industrial products, materials and parts, capital items, supplies and services


What is the unsought product?

There are various examples of unsought products, just think of products that you would not generally prefer buying. A lot of heavy and aggressive advertisement has to be done to make you prefer that products. Here are few examples: * Life insurance * Cemetery plots * Encyclopaedia * Blood donation at Red Cross etc. Apart from the types of unsought products mentioned above there is another type of unsought product which is often referred to as "unfamiliar inventions". This means that few products are invented and are in the market and the buyers are unaware of them. Such products although possess a high degree of need satisfying capacity becomes an unsought product because as customer do not know of them , they would not think of buying. How can you buy something that you don't even know exists?? When personal computers were first invented, despite there potential usefulness, most customer didn't know it and it was seen as an unsought product. The same happened during early launch of Creative Zen . People were so used to buying Apple iPods that people didn't even know that Creative Zen had new MP3 launched in the markets. For months people were totally unaware of this product, and it remained as unsought. (MANISH REGMI)


What is unsought product?

An unsought product is an item that consumers do not know about or do but does not initially want.