A Vertical Merger is a company merger that involves the union of a customer with a vendor. The two companies involved in the merger produce different but complimentary products. The vertical merger can also take place as a means of combining assets to capture a sector of the market that either company could manage on their own.
There is no such thing as exactly vertical because either it is vertical or it is not. You cannot have approximately vertical - it is not vertical, then. Vertical means at 90 degrees to the horizon (or horizontal).
if a distillery eg Smirnoff had to merge with a brewery { any beer manufacturer} that would form a lateral merger, as distilling and brewing are sperate techniques but a lateral merger would lead to cost cutting... Hope that helped :)
by moving vertical
vertical
vertical is from side to side
Firstly, there are no disadvantages of vertical merger because I don't know what is that because there's no such thing! TROLL!
Firstly, there are no disadvantages of vertical merger because I don't know what is that because there's no such thing! TROLL!
Three types of mergers are: * Horizontal Merger * Vertical Merger * Conglormarate Merger
Vertical merger is between two companies that is producing different goods. This happens when two different firms are on different levels.
A Vertical Merger is a company merger that involves the union of a customer with a vendor. The two companies involved in the merger produce different but complimentary products. The vertical merger can also take place as a means of combining assets to capture a sector of the market that either company could manage on their own.
Conglomerate is a merger between firms that are involved in totally unrelated business activities. A vertical merger is a merger between firms that exist in the same supply chain, while a horizontal merger is a merger between firms in the same industry.
Vertical Merger
Yes.. Because they both are in the same field. As per the defenitions the copanies in the same field join together is called vertical merger.
Horizontal.
vertical merger
General Motors & BenQ- SIEMENS
Horizontal Merger A horizontal merger is a merger between two competitors. Suppose, for example, that tomorrow Nokia were to buy Sony ericsson. This would be a horizontal merger. Vertical Merger A vertical merger occurs when a supplier buys a reseller, or vice versa. The key point is that the two companies have a buyer-seller relationship. Suppose that a food retailer purchased a company that manufactures food. This would be a vertical merger. Or, suppose that a pharmaceutical company acquired a drugstore chain. Vertical mergers are more likely to be approved by regulatory authorities. Consumers can benefit from the increased efficiencies that result from supply chain integration--- often in the form of lower prices and/or better service. Conglomerate Merger A conglomerate merger is a union of two companies that a.) are not competitors, and b.) not part of the same supply chain. If Oracle were to purchase a fast food chain, this would be a conglomerate merger. Software has no relationship to fast food; fast food has no connection to software (other than providing sustenance for programmers who work long hours.)