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CPM for Print is easy. Ad Cost x 1000 / Circulation SO.....for a $3000 print ad....with a 90,000 copy print run $3000 x 1000 = 3,000,000 3,000,000 / 90,000 copies of the paper = $33.33 CPM FYI - CPM = Cost Per Mille (French for Thousand)

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Q: What is the cost per thousand formula?
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