This depends a lot on the size of the jug ...
If its a fairly small one, you might use ml (milliliters, 1/1000s of a liter)
For a larger one, especially if it is used commercially, you could use cl (centiliters, 1/100s of a liter or 10 ml)
A really big one you would measure in l (Liters, 1 l = 10 cl = 1000 ml)
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You would use millimeters for the measure of the capacity of a paper cup.
Milliliters is the metric unit to use for the capacity of a thimble.
A litre.
liter
liters