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I have just received my first payment this afternoon for wearing my personal people meter (PPM). It appears that while wearing the PPM on average of 15-17 hours per day, seven days a week for a period of one month, the staggering and overly generous rate of pay is $5.00. The inconvenience factor of wearing such a device should alone warrant a much greater rate of pay. Eventually, the company will realize that most individuals carry their cellular phones with them at all times and create an app that will record the same information while not adding an additional piece of equipment to their wardrobe. Based solely on the rate of pay that Arbitron offers, I suggest that they look for participants in extremely impoverished areas where the $5.00 payments may actually help.
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