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Conceptualization, Operationalization, and MeasurementCharles W. Mueller

Research begins with a "problem" or topic. Thinking about the problem results in identifying concepts that capture the phenomenon being studied. Concepts, or CONSTRUCTS , are ideas that represent the phenomenon. Conceptualization is the process whereby these concepts are given theoretical meaning. The process typically involves defining the concepts abstractly in theoretical terms. Describing social phenomena and testing hypotheses require that concept(s) be operationalized. Operationalization moves the researcher from the abstract level to the empirical level, where variables rather than concepts are the focus. It refers to the operations or procedures needed to measure the concept(s). Measurement is the process by which numerals (or some other labels) are attached to levels or characteristics of the variables. The actual research then involves empirically studying the variables to make statements (descriptive, relational, or causal) about the concepts

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