that you have a large variance in the population and/or your sample size is too small
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It means that the individual data points may vary a lot from the average.
That there is quite a large amount of variation between the observations.
A standard deviation of zero means that all the data points are the same value.
A standard deviation in statistics is the amount at which a large number of given values in a set might deviate from the average. A percentile deviation represents this deviation as a percentage of the range.
I am not entirely sure I understand correctly what you mean by "essence". However, the idea of finding the standard deviation is to determine, as a general tendency, whether most data points are close to the average, or whether there is a large spread in the data. The standard deviation means, more or less, "How far is the typical data point from the average?"