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From my understanding, Primary and Secondary research are the difference in conducting the research. In Primary research, there is no data available for the researcher, hence the researcher has to start from scratch. This means that the researcher needs to design questionaires, collect data from respondents and then analyse the result. If you are doing secondary research, the researcher have the necessary data available. These data are made available through other publications or reports, like newspaper or annual reports of companies. If the researcher is doing secondary research, there is no need to start from scratch, he or she uses the data or information done by other organizations or publications. The important thing is that there are advantages and disadvantages for both methods. Primary research is more time consuming and costly. While some secondary research may not suit the researcher's needs.

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15y ago

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