These are characteristics that are not represented by values. Examples of qualitative data are favourite fruit, or colour of hair etc.
There may or may not be some ordering: as in never/rarely/sometimes/always or very poor/poor/indifferent/good/very good, where the frequeny or quality increases as you go from left to right but there are no numerical values attached to any of the categories.
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Qualitative data is information that can not be measured, such as the colour of your eyes. Qualitative data descriobes
It is numerical information about some characteristic. By contrast, qualitative data might be something like the colour of your eyes, or the name of your maths teacher.
Qualitative data is information that is not in numerical form.
data means good grasoius what does it mean.
If you mean qualitative and quantitative data, then data would be dealing with numbers to describe a statistical analysis whereas qualitative represents things that cannot be expressed as numbers such as color.