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Why manufacturers are constantly tempted to move from exclusive distribution or selective distribution to more intensive distribution?
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What is extensive distribution?
Making a product widely available..... Opposite to selective distribution.....associated with market penetration
Distinguish between selective distribution and exclusive distribution?
Selective distribution involves a producer using a limited number of outlets in a geographical area to sell products. An advantage of this approach is that the producer can choose the most appropriate or best-performing outlets and focus effort (e.g. training) on them. Selective distribution works best when consumers are prepared to "shop around" - in other words - they have a preference for a particular brand or price and will search out the outlets that supply.Exclusive distribution is an extreme form of selective distribution in which only one wholesaler, retailer or distributor is used in a specific geographical area.
What is an adjective for selection?
selective
Is normal distribution also a probability distribution?
Yes. When we refer to the normal distribution, we are referring to a probability distribution. When we specify the equation of a continuous distribution, such as the normal distribution, we refer to the equation as a probability density function.
